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Project #2 (Trade Aid) Assessment

September 15, 2009

To view the mark sheet for Project #2 (Trade Aid) use the Assessi link in Design Studies Student Site, or click here.

We will be looking for evidence of design research (work book or design research report), and will consider the marketing effectiveness of the submission. The overall design quality of the outcome and how resolved the ideas are will be taken into account. We will consider the appropriateness of logo, typography, and colour, (keeping the Trade Aid Style Guide in mind). Some thought should also be given to the finish and presentation. The physical submission could be mounted or bound (if there are a few pages), or placed in a folder. We will be not be grading these things individually, but will comment on each aspect and will give one overall grade. The project is worth 25% of the course grade. I’ll talk about this on Thursday and Friday during tutorials.

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